About Palmer's Strategic Advisors
A Different Financial Playbook for Food & Beverage Founders
Palmer’s Strategic Advisors was built on a simple realization: Food & Beverage businesses don’t fail because they lack demand — they fail because cash and profit are misunderstood.
Between SKUs, inventory, promotions, freight, and delayed cash, most founders are forced to make critical decisions without clear financial visibility. Traditional accounting doesn’t solve this — and generic advisory misses the mark.
That gap is exactly why Palmer’s Strategic Advisors exists.
Founder Section
Scotty Palmer is a licensed CPA in Georgia with over a decade of experience in corporate accounting and finance, including leadership roles at firms like Myers and Stauffer LC and The Honey Baked Ham Co.
Working inside complex, SKU-driven businesses gave Scotty firsthand exposure to how large companies manage cash, margins, forecasting, and decision-making — and how disconnected most small and mid-sized Food & Beverage businesses are from those same tools.
After years of watching founders struggle with unpredictable cash flow, thin margins, and reactive decision-making, Scotty built Palmer’s Strategic Advisors to bring that level of financial discipline — without corporate bloat — to Food & Beverage owners who needed it most.
Why the Shelf-to-Savings™ System Exists
Shelf-to-Savings™ was designed specifically for Food & Beverage businesses with real operational complexity — multiple SKUs, multiple channels, and constant cash pressure.
It is not bookkeeping. It is not generic advisory.
It is a repeatable, 6-step financial operating system that gives founders clarity around cash, profit, and growth — so they can make confident decisions and pay themselves without guesswork.
How We’re Different
Built exclusively for Food & Beverage businesses — no generalist clients
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Deep expertise in SKU economics, channel margins, and cash timing
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CFO-level insight without hiring a full-time executive
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A proven system that replaces reactive decision-making
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A long-term partnership focused on owner freedom, not just reports